What Happens When You Enter Photo Contests
In the fall of 2010, Cheerios had a contest where parents could win a $10 000 donation to their child’s college fund. The idea was to share a photo of your child experiencing a “Cheerios Milestone.”
Cheerios were an important part of our children’s growth to finger foods and so we submitted a picture of Charlie staring menacingly over the Cheerios on his tray table.
The picture was selected as a runner-up. We didn’t win the big prize, but we did win Cheerios for a year, and it was a pretty cool thing to see our son on the box.
And we thought that was it .. until .. this morning, when General Mills called me back with some more news.